Brands That Bet Big On Customer Data In 2017

Brands That Bet Big On Customer Data In 2017

AdExchanger | “Data-Driven Thinking” is written by members of the media community and contains fresh notions on the digital revolution in media. Todayas column is written by Toby McKenna, senior vice president of global advertising at Bazaarvoice. Thanks to todayas connected world, companies are sitting on vast amounts of consumer data. Whenever consumers make a […]

2017: The Year The Holding Companies Fell To Earth

2017: The Year The Holding Companies Fell To Earth

AdExchanger | The past year was a tough one for bureau holding companies. WPP, Omnicom, Publicis Groupe, IPG, Dentsu Aegis Network and Havas posted little to no growth in 2017. The bureau business has been in flux for years, but 2017 offered the aperfect storma of challenges that caused growth to stutter, said Greg Paull, […]

A Sneak-Peek Inside The Southeast Asian Web Community

A Sneak-Peek Inside The Southeast Asian Web Community

A few weeks ago, Vitaly Friedman( co-founder of this little magazine) and I had the pleasure to join Mozillaas Developer Roadshow, traveling through four countries in Southeast Asia in merely two weeks. We visited cities that are buzzing with life and met people who share our passion for the web. Our mission: To get up […]

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